This will be the first post on this theme, but I guarantee it will not be the last. To quote Albert Finney in the 1976 movie “Network”, ‘I’m a HUMAN BEING, God damn it! My life has VALUE!…I’M AS MAD AS HELL, AND I’M NOT GOING TO TAKE THIS ANYMORE!’” Anyway,…
Same Oya, Only Better We Did It! (Finally) A New Dawn, A New Day (for Us) More (better), more (services), more (cool stuff). How many more trite phrases could I come up with? The possibilities are endless, right? Well, I couldn’t decide on one title and all of these do…
Mobile marketing is marketing on or with a mobile device, such as a cell phone. One definition comes from marketing professor Andreas Kaplan who defines mobile marketing as “any marketing activity conducted through a ubiquitous network to which consumers are constantly connected using a personal mobile device”. There is uncertainty…
Companies may toy with the question of how they can benefit from rebranding and revitalization. However, when considering this idea, is it important to remember that rebranding addresses the wants of needs of the company’s current and prospective customers, rather than the wants and needs of the company itself. Factors…
You may ask yourself why your company should create a company page, not knowing if it is worth the time or the effort. However, company pages have a lot of potential and can help you educate others about your business in a helpful and organized way in addition to your…
With the constant growth of social media, we are learning to send messages rather than call our friends and family. We take walks and spend our time scrolling through newsfeeds rather than enjoying the outdoors. We communicate with more people online than we do in person and the sense of…
The social media craze is consuming just about everything, including the holiday’s. Consumers and companies alike are using social media to share news about deals, online and in-store shopping experiences, and more. According to Hubspot, consumers are 71% more likely to make a purchase based on social media referrals….
