WhatsApp describes itself as “a personal real-time messaging network allowing millions of people around the world to stay connected with their friends and family”. I personally see it as a text messaging replacement. The app is free to install, but users must pay $.99 a year to use it. WhatsApp…
The 2014 Mobile World Congress in Barcelona, Spain is just around the corner and everyone is gearing up for the show. Neomobile will be holding a photo competition at Mobile World Congress where attendees will have the chance to score a mobile advertising campaign worth €10K, about $14,000. Neomobile will be…
The Winter Olympic Games of 2014 are finally here, and they began last week in Sochi, Russia. Fans across the nation are tuning in to watch the world’s best athletes give it all they’ve got and compete for the gold. AT&T has shown their support for Team USA with a…
In a recent article at Webguild (for the sake of honesty, one of my favorite web analysis sites) John Dvorak writes about a recent academic study of the reviews on the Amazon site. You can see the actual study here: http://www.freelunch.me/ The results are nothing short of shocking. While their…
Ever wonder how companies go about product naming or naming themselves? The Vistage online community is called “Vistage Village.” Nice product naming, I like it. There is a place where you can see a list of members both existing and new. It’s called “Vistage Village People.” As I clicked…
As a small agency we work with many companies in a wide variety of industries. As a Silicon Valley agency we work with a lot of tech companies. And I have noticed something that seems especially rife here in the valley; many companies simply don’t realize the real value of…
Think of the last time you felt moved by a television commercial. Was it the story it told that triggered your emotional response? Was it a song? Perhaps it was just an image of another person showing emotion. Each of these examples has an explanation and a reason for being…
Measuring hesitation can be valuable. Already, devices like Google’s Android uses information from the phone’s GPS to detect traffic speed. The data is then sent to Google maps and appears as a visual overlay of information — red means there’s a traffic jam. Hesitation can also come in forms that…
In a recent post on startupcfo.com Mark MacLeod notes that some of the principals at Sequoia Capital saw that start ups that were able to explain themselves in a sentence or less were the most likely to succeed. I thoroughly believe that this is a good point, and that distilling…
After the impressive success of James Cameron’s Avatar, a pioneer of computer-generated imagery (CGI) returns to the big screen. Tron Legacy, a sequel to the 1982 cult classic Tron, is due to be released this December. The first fans to see the trailer were appropriately at the Comic-Con and are…
