All posts by Oya Voices

Social, Social, Everywhere…

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The recent massive success of Barack Obama in garnering support online via social networks has brought what was already an emerging trend from the early adopters to the masses–or a lot more of them, anyway. There is certainly no doubt that the power of these social networks is only starting to…

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Invisible Value

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As marketers we are service providers. As service providers it has been often said that the best service is “invisible,” that the client sees the results and gains the service, but doesn’t (and, perhaps, shouldn’t) see the effort involved. Now, if this is true, when it comes to marketing, how…

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Politicians Get Social

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As the social networking wave continues to grow, sites such as Facebook and Twitter are attracting more than just party-seeking college kids and chatty tweens. In February 2007, a young political official wondered social networking might help him take on a battle for high leadership. His hope was that social…

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What A Day!

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WOW. That’s all I can say. The inauguration ceremony was absolutely amazing. And the crowd…there were so many people of every age and race; it was quite a sight. I have some great pics and stories, but I’m recuperating at the moment and need to sleep desperately. And we’re driving…

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