A few months ago Karen (my partner in crime) found this video from the Dollar Shave Club. We thought that the video promoting the service was just hysterical, and in fact, it went viral in just a few days. I even joined the club for a while and it…
You’ll recall in our last episode Oya, a branding company in the Bay Area, decided to move to WP, to SEO the heck out of our site, and start incoming marketing.
After slogging through the lengthy process of picking vendors and generating keywords (which turns out to be an amazingly intricate process. I learned a lot from Rob Sanders of RSO Consulting), it was time to apply what we’d done and start down the magical process of content and inbound marketing! Wrong….
As I wrote in our last entry, we are a design company in the SF Bay Area, and have finally decided–after putting it off for too long–to dive into really CMSing and SEOing our site with the intention of producing a greater influx of inbound leads. After deciding on…
Well…we finally decided it’s time to eat our own dog food; move our site under a CMS and vastly increase the effectivity of what little SEO we’ve had–which up until now was the very basics–with the intent of attempting to radically increase our inbound lead generation during the year. This…
I attended the annual Top Tech Trends event last week, put on by the Churchill Club. The panel included some of the top VCs from ’round here as well as Aneesh Chopra, the CTO of The United States. This year they had a team from SRI–a group of smart people, if…
Change is good—or so the saying goes. Thus, in that spirit we embarked on a journey which breathed new life into our own story. We moved into a new and artsy space downtown.
Rumors of this year’s new electronic devices are bubbling as the first week of a new year wakes up from a light doze. Google phones (Nexus One just announced), a possible Apple tablet (Apple Mobility event Jan 27th), and more eReaders (Barnes & Noble nook just won Best New Gadget…
I received an alumni newsletter the other day that announced the retirement of my college professor, Hanno Ehses. After 35 years as a professor in the design department at NSCAD University, Ehses is signing off. It is during a time when the communication design industry should be looking back at…
As we (The Oya Group) are getting more known in social circles, we are getting more and more of these kinds of requests; not so much asking for a service, but asking about what is the algorithm we might use to complete a particular task. Obviously, sometimes there is some…
